Custom Build vs Template
The definitive comparison for businesses that want to grow. Do you need a Ferrari or a Ford?
Custom Build
Lightning fast performance (99/100)
Unique brand identity
Scalable to valid SaaS/App
Higher initial cost
Best For
Serious businesses, startups, and brands that rely on their website for revenue.
Custom Development ServicesTemplate
Lower upfront cost
Faster to launch
Slower loading speeds
Hard to customize later
Best For
Small budgets, MVP testing, or businesses where the website is just a brochure.
WordPress Template ServicesThe Performance Gap
Why custom websites rank better and convert more visitors.
Speed & Performance
Winner: CustomCustom Build
Blazing fast. Code is optimized specifically for your features. Consistently hits 90+ on Google PageSpeed.
Template
Often slow. Bloated with unnecessary unused code, builders, and scripts.
SEO & Ranking
Winner: CustomCustom Build
Built for SEO. Semantic HTML, perfect structure, and Core Web Vitals optimized from day one.
Template
Hit or miss. Many themes have poor structure and heavy DOMs that hurt rankings.
Design Uniqueness
Winner: CustomCustom Build
100% Unique. Designed from a blank canvas to match your exact brand identity.
Template
Generic. Thousands of other sites might look exactly like yours.
Scalability
Winner: CustomCustom Build
Unlimited. Can grow into a web app, portal, or SaaS as your business expands.
Template
Limited. You're stuck within the constraints of the theme and plugins.
Security
Winner: CustomCustom Build
High. Reduced attack surface because there are no vulnerable plugins or generic code.
Template
Vulnerable. Popular themes and plugins are common targets for hackers.
Cost & Time
Winner: TemplateCustom Build
Higher investment (₹75k+), longer timeline (4-8 weeks).
Template
Lower cost (₹30k+), quicker launch (1-2 weeks).
Speed = Revenue
Custom websites consistently score higher on Google's performance metrics, directly impacting your SEO and ad costs.
Custom Next.js Site
LCP
0.8s
FID
12ms
CLS
0.00
Typical Template
LCP
3.2s
FID
180ms
CLS
0.25
Don't Settle for Average.
We build high-performance custom websites that outrank and outperform the competition.