Stop wasting budget on tire-kickers. We build Google Ads campaigns that attract serious buyers and investors ready to schedule site visits and make purchasing decisions.
The real estate discovery journey begins on search engines, not property portals.
Long decision cycles require multi-touch remarketing strategies, not just single-click conversions.
Lead nurturing and follow-up automation are critical to real estate PPC success.
Landing pages must be mobile-optimized with click-to-call and instant inquiry forms.
Why generic ppc strategies don't work for real estate businesses
Most real estate leads are just browsing or unqualified. You need buyers with budget, timeline, and genuine intent.
Real estate keywords are expensive—'apartments in Gurgaon' can cost ₹100-200+ per click.
Property buying takes 3-12 months. Single-touch advertising doesn't work for considered purchases.
99acres, MagicBricks, Housing fees keep rising. You need your own acquisition channel.
New launches need immediate lead flow. There's no time to wait for organic rankings.
Developers with multiple projects need smart budget distribution across varying priorities.
Strategies tailored for the unique needs of real estate businesses
Target users showing buying signals beyond just keywords—income levels, life events, behavioral patterns.
Custom landing pages for each project optimized for conversion with virtual tours and instant response.
Stay top-of-mind during the long decision cycle across display, YouTube, and social platforms.
Automated systems to score leads and follow up instantly before competitors.
Showcase properties through video ads targeting users researching areas and property types.
AI-driven campaigns that find buyers across all Google properties including Maps and Discover.
Leverage the latest in AI and agentic automation to outperform competitors and scale ppc results faster.
Machine learning algorithms score and prioritize leads based on buying intent, budget, and timeline.
AI chatbots that qualify prospects, answer property questions, and schedule site visits 24/7.
Interactive virtual property tours with AI narration and personalized recommendations.
AI identifies high-value prospects based on life events, search behavior, and demographic patterns.
Apartment and villa developers launching new projects and filling inventory.
Office space, co-working, and commercial property developers and brokers.
Premium developments targeting HNI buyers with considered messaging.
Individual agents building their lead pipeline and personal brand.
Land and plotted development projects with specific buyer targeting.
Avoid these pitfalls that we see real estate businesses make repeatedly
Bidding on only broad keywords
Use exact match and phrase match for high-intent terms, negative keywords to exclude renters and job seekers.
Generic landing pages for all projects
Create project-specific landing pages with unique messaging, pricing, and visual assets.
No follow-up automation
Implement instant callback and WhatsApp automation—speed to lead is everything in real estate.
Ignoring remarketing
95%+ of first-time visitors don't convert. Remarketing captures them over the 10+ week buying journey.
Not filtering for budget/timeline
Multi-step forms that qualify on budget range and buying timeline before leads reach sales.
Measuring leads, not quality
Track cost per qualified lead and cost per site visit, not just form submissions.
Total ad spend divided by number of leads generated—tracked at project level.
The real metric—cost for leads that meet budget and timeline criteria.
Percentage of leads that convert to physical site visits.
The true acquisition cost—what you pay to get someone on-site.
Revenue generated vs. ad spend—the ultimate performance metric.
Time from form submission to first sales contact—critical for conversion.
Analyze your projects, unique selling points, target buyer profile, and competitor ad strategies.
Create Search, Display, and YouTube campaigns with project-specific landing pages and tracking.
Launch campaigns, monitor initial performance, and make rapid adjustments based on data.
Connect with your CRM, implement WhatsApp automation, and enable real-time lead delivery.
Identify best-performing audiences, creatives, and keywords—double down on what works.
Daily bid management, weekly creative testing, monthly strategy reviews for ongoing improvement.
Pricing is indicative. We provide custom proposals based on your specific requirements.
Helped a residential developer reduce CPL from ₹2000 to ₹700 while improving lead quality through audience refinement, landing page optimization, and lead qualification automation.
Varies by project type and location. Residential apartments: ₹500-1500/lead. Luxury villas: ₹2000-5000/lead. Commercial: ₹1000-3000/lead. Plots: ₹300-800/lead. We optimize for qualified leads, not just any form fills.
Multi-step qualification forms that filter on budget, timeline, and purchase readiness. Instant follow-up automation ensures leads are contacted within minutes. We track cost per qualified lead and cost per site visit, not just CPL.
Yes. We manage multi-project portfolios with separate budgets, landing pages, targeting, and reporting for each development. Budget allocation is optimized based on project priority and performance.
Use portals for baseline visibility, but own your acquisition channel. Our PPC campaigns give you control over lead cost and quality that portals can't provide—plus exclusive leads that competitors don't see.
First leads typically within 24-48 hours of campaign launch. Optimization for quality takes 2-4 weeks as we gather data and refine targeting, keywords, and landing pages.
Yes. We build high-converting, project-specific landing pages with virtual tours, floor plans, pricing, and instant inquiry forms. Landing page quality directly impacts conversion rates.
Minimum recommendation is ₹1L/month ad spend for meaningful results in competitive markets. This provides enough volume to optimize effectively. Our management fees are separate.
We create sequential remarketing journeys across Display, YouTube, and Meta that nurture prospects over 10+ weeks with escalating messages—from awareness to testimonials to urgency.
Turn ad spend into profitable revenue. Google Shopping, Performance Max, and Meta Ads strategies engineered for ROAS, not vanity metrics.
Stop chasing low-quality inquiries. We build precision Google Ads campaigns that connect you with clients who need legal help right now.
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